Saturday, August 2, 2008


Every coin has two sides. This saying refers to every aspect of our lives. Taking into consideration the fact that at the present time people are extremely busy and have no time to spend even on meal during the day, we should consider the fast food restaurants issue.

McDonalds. McDonalds is the largest chain of fast food restaurants in the world that was founded by siblings the McDonald in 1940 in San Bernardino, California. Brothers McDonald introduced this "Speedee Service System" that is the basis of all fast food industry nowadays. McDonalds is headquartered in Oak Brook, Illinois. There are 31,000 locations inside the US and 20,000 more across the world. The slogan of McDonald's is: "I'm lovin' it". McDonald's specializes in selling different burgers, French fries, breakfast items, beverages, desserts. McDonald's signature is BigMac burger. There is a McDonalds restaurant in every developed country and it is a symbol of the expansion of the American culture all over the world.

Fast food industry. Today it is hard not to recognize the golden arches of McDonalds. McDonalds has restaurants everywhere, beside major roads and in almost every high street. Their commercials are on television at least once a day. They became popular within a couple of years. Teenagers especially like McDonalds because of the relaxed atmosphere, cheap prizes and the fact that all over the world you know what you are buying. In restaurants you may find that the waiter there looks at you and thinks that you are poor and might not be able to pay for the meal. With McDonalds every person is welcome to come in and eat, no matter what you look like or how much money you have. There is also not a certain dress code that you have to oblige to. Fast food is easy to eat food that requires no cutlery. This is probably the only advantage of this restaurant chain.
The food in McDonalds contains too much fat, sugar and preservatives. The other drawback is that fast food industry advertises with the target of children. With there freebies and bright adverts the get children to make their parents take them to McDonalds. They manipulate the easiest target. Children will moan and whine until they go to McDonalds.
Who decides what is popular or not? People are just like blind dummies that just follow the majority, being different is just not accepted by society. That is why they flow to the McDonald’s locations although they know it is not healthy.

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